Pengaruh Soft-Selling Video Iklan Produk Marjan terhadap Niat BeliKonsumen melalui Perilaku Konsumen terhadap Iklan. Jurnal Bisnis dan Manajemen West Science, [S. l.], v. 4, n. 03, p. 273–295, 2025. DOI: 10.58812/jbmws.v4i03.2555. Disponível em: https://wnj.westsciences.com/index.php/jbmws/article/view/2555. Acesso em: 1 sep. 2025.